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#WinWinBusiness

HOW WE WORK

Our approach

​International development often requires time, context, and structured decision-making. We work in a way that respects that reality.​​​​​​​​​

Spain-UK Business Desk supports international business development where Spain and/or the United Kingdom are destination markets.

Our work is based on the understanding that international expansion is rarely linear. Decisions are often exploratory, timing is uncertain, and clarity usually develops over time rather than through single interventions.

For this reason, we prioritise structured conversations, relevance, and long-cycle engagement over speed, volume, or transactional outcomes.

Working principles

Our approach is guided by a small number of consistent principles:

1
Clarity before commitment
We focus on helping organisations understand their context and options before moving into execution.

2. 
Structure over improvisation
International decisions benefit from framing, sequencing, and moderation rather than ad hoc activity.

3. 
Relevance over volume
Fewer, well-aligned conversations are more valuable than broad exposure or generic networking.

4. 
Continuity over one-off interactions
International business development often requires time, reflection, and repeated engagement.

Free Market exploration tool

 A brief context questionnaire
that helps you frame
your organisation’s context, timing, and
decision considerations.

 

Information and market intelligence

A structured International Market Orientation Session to support clarity and reflection, 
lasting approximately
30 minutes

International business events

Start with our International Market Orientation Tool

Spain-UK Business Desk offers "Practical Toolkit", zero-risk, high-value starting point for SMEs considering  - or not yet considering - international business development involving Spain and/or the United Kingdom.

Engagement and continuity:
International Club BUSINESS DESK

Some organisations benefit from staying engaged before they are ready to commit to advisory or delivery work.

For this purpose, Spain-UK Business Desk facilitates International Club BUSINESS DESK - a curated, moderated ecosystem bringing together international SMEs, institutions, and professional service providers involved in cross-border business development.

The Club provides:

  • Structured discussions and briefings

  • Shared insight across organisations at different stages

  • Continuity without commercial pressure

 

Participation in the Club is invitation-led and based on relevance and contribution.

Support and delivery work

When timing and scope are clear, Spain-UK Business Desk undertakes support work and services on a defined, commercial basis.

Advisory engagements are:

  • Separate from Club participation

  • Structured around clear objectives

  • Entered into only when expectations are aligned

 

There is no obligation to engage in support work or services as a result of participating in our International Market Orientation Tool or International Club BUSINESS DESK.

Not every organisation is at the same stage, and not every conversation needs to lead to a project.

Depending on context, the appropriate next step may be:

  • No further engagement at this stage

  • An Orientation Session

  • Continued engagement through International Club Business Desk

  • A structured advisory conversation

 

We are comfortable supporting all of these outcomes.

Choosing the right next step

Explore further support

How our services work together

Each SME has different objectives, budgets and timelines. Spain-UK Business Desk builds a tailored service plan by combining the five pillars into a clear, practical and efficient roadmap that aligns with your readiness and ambition.

 

  • Some SMEs begin with market intelligence.

 

 

  • Others require immediate representation or support to strengthen existing operations.

 

Whatever your starting point, Spain-UK Business Desk adapts to your needs and works alongside you as your dedicated Spain-UK internationalisation partner.

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